I love watching movies, but I hate most movies that have come out in the last 10 years. Elitist, weird or tasteful?

Zhu vs. Shinkawa

So, since my "inspiring designer" was Feng Zhu, I thought it was only appropriate to compare him with another concept artist - in this case Yoji Shinkawa. I was exposed through Yoji's work through Metal Gear Solid, a game for the orginal Playstation.

As stylized as Zhu's work is, Shinkawa's is that much more. He often leaves work at the sketch phase, only sometimes adding small bits of color and shading that do more to pop the image than actually show form. Drawing with a brush pen, his lines vary dramtically, at times splitting in two. His characters appear to move through the page.

This method is incredibly effective for concept work in the video game market as so much depends on visual style. It is not very effective, however, for communincating finalized designs. Even his model sheets are sparse on detail. I give a lot of credit to Konami's 3D modelers and animators for bringing Yoji's designs to life. He doesn't give them a ton to work with, but I guess it works. While his style is not particularly helpful with my professional work (at least not more than rembering to give my sketches as much life as possible), I have to say I could look at his images all day. They are simply gorgeous.

If I could draw like this...

I've always been drawn to concept art as it often combines two of my passions, art and film.
Feng Zhu has uncanny style. After watching several of Zhu's instructional videos, I was blown away by his methods of visual communication. From quick ink sketches, to sillouhetted explorations of form to final renderings, his work is always full of life and emotion.

Drawings are purposefully ambiguous. Much like a novel, they allowe the audience to fill in the gaps they cannot see. Zhu's work is a perfect example of this. His work flow blends rough sketch into finished rendering, producing a result that uniquely combines the movement of a sketch with the precise detail of a rendering.

While effective for concept art, I hope to bring some of this technique to my own product design. A large aspect of product design is controlling the emotions of the user. If I can progress to the point where my products have as much vitality of one of Zhu's characters or environments, I will be a much more effective designer aesthetically.

What does the future hold?

Just as the industrial revolution swept through the world of the 19th century, so will the technological innovations of the 21st...

...Wow, I didn't think it was possible to write something that tacky. Anyway, with the speed at which our technology is evolving, our world is bound to change. At the forefront of these changes, I see the emergence of nanotechnology, genetic engineering and sustainable innovation.

Nanotechnology, the control of matter at molecular and atomic levels, has the potential to create materials and processes previously thought to be impossible. My interest in it lies in the controversy surrounding it. On one hand, we have the potential for incredible breakthroughs in fields like medicine, electronics and energy production - breakthroughs that could greatly benefit the human race and our world. On the other hand, there is the potential for disaster. Undetectable nanoweapons, manufactured microbes that can destroy an entire city, and the devastation of our environment are just a few of the reasons that there is an air of apprehension surrounding nanotech. Science has not yet destroyed the earth, though some have tried, and I trust that we will be cautious enough to keep it from happening. Nanotechnology is, at the same time, full of hope and despair.

Human evolution no longer exists. Take me for example. I have asthma. If nature had its way I would have suffocated as an infant and died. I did not, and my debilitating mutation will be passed on to future generations. Genetic engineering could potentially fix this problem. Altering, and hopefully improving, what makes us human has the potential to artificially revive our evolution. As with nanotech, there are potential dangers. If perfected someone could create an army of super-soldiers (all of which would be named Ivan Drago,) but this is an area of science where I believe the benefits far outweigh the risks.

In the last few years, I have seen a drastic change in the world's awareness of environmental issues. Going green is hip, and many are becoming truly committed to living, and helping others to live, sustainable lifestyles. Sustainability is less technology and more mindset. The world is coming around the realize that we have a responsibility keep the earth a beautiful, hospitable place. With this new way of thinking will come innovation at the highest level. We are already seeing the big guns of pollution, the automotive industry, try to save face with hybrid and electric cars. Seeing a company like GM take environmental initiative, even if it's just to help their image, gives me hope for our world's future.

If you want to know what newschool skiing is all about...

Skiing is my life, and I spend countless hours watching and rewatching skiing movies. There is always something new to see, a nuance that I missed the times before. For those who haven't experienced the world of newschool, I always point them to the trailer for Shanghai Six, a ski movie from three years ago.

At its core, a trailer should get people excited about the movie. It should make them want to see more. The trailer for Shanghai Six does just that. Its tempo, through both editing and music choice, provides excitement, while the visuals showcase the best the movie will have to offer. More than that, though, it accurately captures the vibe of the freeskiing community. We see it all - beautiful environments, riders ripping the mountain to shreds and kids just fooling around with their friends. The skiing lifestyle is an interesting mix of awe, adrenaline and comradery, and this trailer captures that feeling perfectly. It is the one trailer that I watch over and over, each time renewing my love for the sport.

Strangely, the actual movie is very different. It's pace is much slower, and the mood is considerably toned down. I can't understand how Level One could have gotten the trailer so right, but the movie so wrong. Oh well, I guess I'll always have the trailer.

Why I love Honda

I get into arguments a lot with my brother in law. I despise General Motors, and he has worked for them his entire life. I can't help myself. Their design, their corporate responsibility, the face they put on for the public...it's just aweful. Anyway, most of our arguments end up with me using Honda as a counter-example. I love their cars, and believe that they're doing things they way it should be done. When I thought about how they communicate this, though, I realized they were unique in the fact that they don't.

Line up an Accord and a Malibu. The differences are blatant. In short, everything on a Honda just fits. The doors close with a more reassuring feeling, everything on the dash is where it should be and the car is just plain gorgeous. Anyone that has owned a Honda in the past will agree 100 percent, as will many who haven't. This has become Honda's image - the idea of pay a little more, get a lot more. What's strange, though, is that, while Honda has created superior cars, they have not created superior advertising. Their commercials and print ads are pretty run of the mill and by no means unique or eye catching.

Honda's brand image has been built entirely by the quality of their products. It's odd that a company that has been able to so consistently exceed their consumers' expectations of performance doesn't try harder to do the same with their advertising. Maybe they are content where they are, or maybe they just don't realize it. Whatever the reason, it is a unique case that I feel needs a little more thought on my part...

...In the mean time take a look at these; try to tell me they don't do cars right.

My Last Portfolio Sucked, Your's Might Too

My Last Portfolio Sucked, Your's Might Too

An interesting article from astheria.com dealing with the overall experience when viewing a portfolio, in this case online. The author points our overarching issues he found after viewing 200 portfolios. Things like overly complex navigation and indistinguishable thumbnails discouraged the author from delving deeply into some, while a lack of contact information defeated the purpose of others. The article highlights two main points when designing a portfolio that will get you recognized:

-Keep the entire user experience in mind. Take into account how the viewer will want to look at your work. Chances are slim that they want or have the time to dive in to the full sensory experience, so omit the fancy flash navigation and background music. Most viewers, especially employers, want to flip through quickly and go back if something caight their eye. Their should be a hierarchy of communication that naturally allows viewers to do this.

-Remember why you are displaying your work. In most cases, a portfolio is used to land a job. If evaluating your talent, specific to the job you are applying for, and contacting you after the fact is an employer's main focus then it should be yours as well. Resumes and contact information are critical and must be easy to find, read and use.

This really isn't different from the approach we take with porduct design. Understand your audience and the experience they will have with your design.

Treehouse, alone with his thoughts

I think way too much. Dwelling on problems and issues can be helpful at times, but I overdo it. Most nights involve lying in bed for about an hour, replaying and analyzing the day's events while predicting tomorrow's. I blame this on design. During my first year at UC, I was watching tv with a friend, then a junior graphic designer. A Ford commerical came up, and I started in on my distaste for the Ford Motor Company. My friend jumped in and said, "At least they're doing something different." He went on to talk about how he can't help but look for design in everything around him - film, tv, magazines and just life in general.

Because of that one damn conversation, I can't help but do the same. I see or do something and immediately start to break down the process of how it was put together, looking for where it went right or wrong. Arbitrarily judging the world around me seems a little conceited, and it is. When I justify my opinions with what I consider fact (as we do with our designs), it's not easy to express them as opinions. People often mistake my conviction for hidebound arrogance. This experience has led to some interesting thoughts, discoveries and arguments that I am glad to have had, but at times I would rather just experience.

I have noticed this problem making inroads in my design as well. During ideation, concepts need to be thrown down on paper without much forethought. They will be analyzed later. My problems come when I try to solve the problem on the first shot. The funny thing is, most of my personal problems work this was, too. I find myself thinking rather than doing. It's funny how one person's design thinking became my method for living, which became my method for design, which I now see has been my method for living all along.

There I go again, thinking way too much. Being alone with my thoughts is dangerous.

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On the lighter side of things, here's a quick intro since my original is hidden somewhere the annals of this blog:

Above all else, I consider myself a skier. It's my hobby and my passion; I don't know what I would do without it. As far as design goes, I've had a great experience so far at UC with our studio projects and co-ops at Fisher-Price and Dick's Sporting Goods. This year I am trying to get a better grasp on the type of designer that I am and want to be. I believe I want to do sports design, as I love how intimately style and function are merged, and, in the past, I have found it difficult to design things I'm not passionate about. I feel like my largest defficiencies in design lie in the grey areas between conception and realization, and I need to use this year to find a process that best suits me and the way I think.

In the interest of creating SMART goals: By the end of the quarter, I will learn and utilize at least one new method for design visualization in Photoshop, Illustrator, Rhino and by hand.

Design Communications this quarter

For out Des Comm class this quarter, we are blogging about our experiences. So, to the zero people that read this, tomorrow will be a sort of reintroduction.

Simpsons QOD

- I'll even do it pro boner.
- You mean pro bono.
- I know what I said.